web analytics

We may earn money or products from the companies mentioned in this post.

NEW GENERALS ETHICOOL FASHION BASICS FOR LITTLE BOYS & GIRLS 711
Your budding style star deserves fashion-forward pieces and this collection from New Generals offers winning options for on-trend boys and girls. This smart brand combines the ethical (certified organic fabrics, sustainable production processes) with the cool (very modern silhouettes) for tanks, shorts and more that are, as they say, “ethicool”. You’ll be glad to outfit them in duds that are as healthy for them as they are for the environment. Now if only they came in your size too.

  • New Generals Boy's Beetle Skitter Tee (Black)

    New Generals Boy’s Beetle Skitter Tee (Black)

    $59$22

  • New Generals Girl's Pure Black Bat Dress (Black)

    New Generals Girl’s Pure Black Bat Dress (Black)

    $93$29

  • New Generals Girl's Butterfly Flutter Bat Dress (Light Grey)

    New Generals Girl’s Butterfly Flutter Bat Dress (Light Grey)

    $93$29

  • New Generals Girl's Butterfly Flutter Tee (Black)

    New Generals Girl’s Butterfly Flutter Tee (Black)

    $59$18

  • New Generals Girl's Butterfly Splash Tee (Light Grey)

    New Generals Girl’s Butterfly Splash Tee (Light Grey)

    $59$18

  • New Generals Girl's All Generals Heart Tee (Light Grey)

    New Generals Girl’s All Generals Heart Tee (Light Grey)

    $59$18

  • New Generals Boy's Pure Black Hoodie (Black)

    New Generals Boy’s Pure Black Hoodie (Black)

    $81$29

  • New Generals Kid's Pure Long Sleeve Tee (Black)

    New Generals Kid’s Pure Long Sleeve Tee (Black)

    $64$22

  • New Generals Kid's Pure Long Sleeve Tee (Light Grey)

    New Generals Kid’s Pure Long Sleeve Tee (Light Grey)

    $64$22

  • New Generals Kid's Pure Knit Shorts (Black)

    New Generals Kid’s Pure Knit Shorts (Black)

    $34$12

  • New Generals Kid's Pure Knit Shorts (Light Grey)

    New Generals Kid’s Pure Knit Shorts (Light Grey)

    $34$12

  • New Generals Boy's Beetle Skitter Boxer Briefs (Black)

    New Generals Boy’s Beetle Skitter Boxer Briefs (Black)

    $30$10

  • New Generals Boy's Beetle Skitter Boxer Briefs (Light Grey)

    New Generals Boy’s Beetle Skitter Boxer Briefs (Light Grey)

    $30$10

  • New Generals Girl's Butterfly Flutter Tank Top (Black)

    New Generals Girl’s Butterfly Flutter Tank Top (Black)

    $38$12

  • New Generals Girl's Butterfly Flutter Tank Top (Light Grey)

    New Generals Girl’s Butterfly Flutter Tank Top (Light Grey)

    $38$12

  • New Generals Kid's Pure Leggings (Black)

    New Generals Kid’s Pure Leggings (Black)

    $64$24

  • New Generals Kid's Pure Leggings (Light Grey)

    New Generals Kid’s Pure Leggings (Light Grey)

    $64$24

  • New Generals Girl's Pure Black Dress (Black)

    New Generals Girl’s Pure Black Dress (Black)

    $81$29

  • New Generals Girl's Butterfly Splash Dress (Light Grey)

    New Generals Girl’s Butterfly Splash Dress (Light Grey)

    $81$29

  • New Generals Girl's All General Heart Dress (Light Grey)

    New Generals Girl’s All General Heart Dress (Light Grey)

    $81$29

  • New Generals Boy's Beetle Skitter Tank Top (Black)

    New Generals Boy’s Beetle Skitter Tank Top (Black)

    $64$24

  • New Generals Boy's Beetle Skitter Tank Top (Light Grey)

    New Generals Boy’s Beetle Skitter Tank Top (Light Grey)

    $64$24